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Powering your social media channel with digital video

Verizon needed a consistent stream of 20 original, authentic video stories per month, tailor made for a US Facebook audience, for their Yahoo In the Know channel. Instead of hiring a large production company or sending video producers around the countries to produce the stories, Verizon partnered with Glimmer Studios. Glimmer Studios developed a style guide and manages all aspects of the production, editing, and hiring local video teams for filming.

Challenges

  • How to tell original stories at a monthly cadence
  • How to tell stories remotely saving time and money flying crews around the world
  • How to manage a video production from hiring filmmakers on the ground to editing

Selected Work

Yahoo In The Know – Innovation

Yahoo In The Know – Foodie